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The future of business / Lawrece J. Gitman, Carl McDaniel

Por: Colaborador(es): Tipo de material: TextoTextoDetalles de publicación: Cincinnati, Ohio : South-Western College Pub., 2001Edición: Millennium edDescripción: xxxi, 766 p. : il. ; 29 cmISBN:
  • 032411351X (hc : alk. paper)
Tema(s): Clasificación LoC:
  • HD70.U5 G536 2001
Contenidos:
P. One: The business environment - 1. Your future business begins now - 2. Understanding Envolving Economic Systems and Competition - 3. Competing in the Global Marketplace 4. Making Ethical Decisions and Managing a Socially Responsible Business - Appendix: Understanding the Legal and Tax Environment - P. Two: business ownership - 5. Forms of Business Ownership - 6. Entrepreneurship: Starting and Managing Your Own Business - P. Three: Business management - 7. Management and Leadership in Today's Organizations - 8. Designing Organizational Structures - 9. Managing Human Resources - 10. Motivating Employees and Creating Self-Managed Teams - 11. Undestanding Labor-Management Relations 12. Achieving World-class Operations Management - P. Four: Marketing management - 13. Understanding the Customer and Creating Goods ans Service that Satisfy - 14. Developing Quality Products at the Right Price - 15. Distributing Products in a Timely and Efficient Manner - 16.Using Integrated Marketing Communications to Promote Products - P. Five: Technology and information - 17. Using Technology to Manage Information - 18. Using Internet for Business Success - 19. Using Financial Information and Accounting - P. Six: Finance - 20. Understanding Money and Financial Institutions - 21. Financial Management - 22. Financial Management and Securities Markets - 23. Managing Your Personal Finances - Appendix: Managing Risk and Insurance
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Existencias
Tipo de ítem Biblioteca actual Biblioteca de origen Colección Signatura topográfica Copia número Estado Notas Fecha de vencimiento Código de barras Reserva de ítems
Libros para consulta en sala Libros para consulta en sala Biblioteca Antonio Enriquez Savignac Biblioteca Antonio Enriquez Savignac COLECCIÓN RESERVA HD70.U5 G536 2001 (Navegar estantería(Abre debajo)) 1 No para préstamo Negocios Internacionales 016526
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Rev. ed. of: The world of business. 2nd ed. c1995

Incluye referencias bibliográficas e índice

P. One: The business environment - 1. Your future business begins now - 2. Understanding Envolving Economic Systems and Competition - 3. Competing in the Global Marketplace 4. Making Ethical Decisions and Managing a Socially Responsible Business - Appendix: Understanding the Legal and Tax Environment - P. Two: business ownership - 5. Forms of Business Ownership - 6. Entrepreneurship: Starting and Managing Your Own Business - P. Three: Business management - 7. Management and Leadership in Today's Organizations - 8. Designing Organizational Structures - 9. Managing Human Resources - 10. Motivating Employees and Creating Self-Managed Teams - 11. Undestanding Labor-Management Relations 12. Achieving World-class Operations Management - P. Four: Marketing management - 13. Understanding the Customer and Creating Goods ans Service that Satisfy - 14. Developing Quality Products at the Right Price - 15. Distributing Products in a Timely and Efficient Manner - 16.Using Integrated Marketing Communications to Promote Products - P. Five: Technology and information - 17. Using Technology to Manage Information - 18. Using Internet for Business Success - 19. Using Financial Information and Accounting - P. Six: Finance - 20. Understanding Money and Financial Institutions - 21. Financial Management - 22. Financial Management and Securities Markets - 23. Managing Your Personal Finances - Appendix: Managing Risk and Insurance

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