Green to gold : how smart companies use environmental strategy to innovate, create value, and build competitive advantage / Daniel C. Esty and Andrew S. Winston.
Tipo de material:
TextoSeries Colección Erasmo Marín CórdovaFecha de copyright: New Haven, [Conn.] : Yale University Press, ©2006Edición: 1a ediciónDescripción: xv, 366 paginas : ilustraciones ; 24 x 16 cmTipo de contenido: - texto
- sin medio
- volumen
- 9780300119978 (cloth : alk. paper)
- 0300119976 (cloth : alk. paper)
- HD 30 .255 E88 2006
| Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Signatura topográfica | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
|---|---|---|---|---|---|---|---|---|---|---|---|
Libros para consulta en sala
|
Biblioteca Antonio Enriquez Savignac | Biblioteca Antonio Enriquez Savignac | COLECCIÓN RESERVA | HD 30 .255 E88 (Navegar estantería(Abre debajo)) | 1 | No para préstamo | Ing. Ambiental | 033612 | |||
Libros
|
Biblioteca Antonio Enriquez Savignac | Biblioteca Antonio Enriquez Savignac | COLECCIÓN RESERVA | HD 30 .255 E88 (Navegar estantería(Abre debajo)) | 2 | Tránsito | Ing. Ambiental | 036756 | |||
|
Libros
|
Biblioteca Antonio Enriquez Savignac | Biblioteca Antonio Enriquez Savignac | Colección General | HD 30 .255 E88 2006 (Navegar estantería(Abre debajo)) | 3 | Disponible | Ingeniería Ambiental | 039128 |
Navegando Biblioteca Antonio Enriquez Savignac estanterías, Colección: COLECCIÓN RESERVA Cerrar el navegador de estanterías (Oculta el navegador de estanterías)
Incluye: referencias bibliográficas: (páginas 321-348) e índice
Introduction. The Environmental Lens. -- Part One. Preparing for a New World. -- 1. Eco-Advantage. -- 2. Natural Drivers of the Green Wave. 3. Who's Behind the Green Wave? -- Part Two. Strategies for Building Eco-Advantage. -- 4. Managing the Downside. -- 5. Building the Upside -- Part Three. What WaveRiders Do. -- 6. The Eco-Advantage Mindset. -- 7. Eco-Tracking. -- 8. Redesigning Your World. -- 9. Inspiring an Eco-Advantage Culture. -- Part Four. Putting It All Together. -- 10. Why Environmental Initiatives Fail. -- 11. Taking Action. -- 12. Eco-Advantage Strategy.
"From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though "no company the authors know of is on a truly long-term sustainable course," Esty and Winston label the forward-thinking, green-friendly (or at least green-acquainted) companies WaveMakers and set out to assess honestly their path toward environmental responsibility, and its impact on a company's bottom line, customers, suppliers and reputation. Following the evolution of business attitudes toward environmental concerns, Esty and Winston offer a series of fascinating plays by corporations such as Wal-Mart, GE and Chiquita (Banana), the bad guys who made good, and the good guys-watchdogs and industry associations, mostly-working behind the scenes. A vast number of topics huddle beneath the umbrella of threats to the earth, and many get a thorough analysis here: from global warming to electronic waste "take-back" legislation to subsidizing sustainable seafood. For the responsible business leader, this volume provides plenty of (organic) food for thought. " -- P. Web Editorial
NUEVOSAMBIENTAL
