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Chinese outbound travel to the Middle East and North Africa / Organización Mundial del Turismo, UNWTO

Tipo de material: TextoTextoSeries UNWTO publicacionesEditor: Madrid : Organización Mundial del Turismo, ©2014Edición: 1a ediciónDescripción: xxv, [109] páginas ; 29 x 20 centímetrosTipo de contenido:
  • texto
Tipo de medio:
  • sin medio
Tipo de soporte:
  • volumen
ISBN:
  • 9789284415656
Trabajos contenidos:
  • OMT. Organización Mundial de Turismo
Tema(s): Clasificación LoC:
  • G 155 .A1 C53 2014
Resumen: "Over the last decade, China has grown to become the first tourism source market in the world with US$ 102 billion spend on travel abroad. While Asia and the Pacific, Europe and the Americas lead as the main destination regions for Chinese travelers, the growth in the Middle East and North Africa (MENA) region over the past decade has been impressive, yet overall flows are still modest. This study on the Chinese Outbound Travel to the Middle East and North Africa looks into Chinese travel preferences and destination choices, their perceptions of MENA countries and their travel behaviour, while providing recommendations on how to market MENA destinations in the Chinese market in view of the main travel trends of China." -- P. Web editorial
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Tipo de ítem Biblioteca actual Biblioteca de origen Colección Signatura topográfica Copia número Estado Notas Fecha de vencimiento Código de barras Reserva de ítems
Libros para consulta en sala Libros para consulta en sala Biblioteca Antonio Enriquez Savignac Biblioteca Antonio Enriquez Savignac COLECCIÓN RESERVA G 155 .A1 C53 2014 (Navegar estantería(Abre debajo)) 1 No para préstamo Turismo 037894
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Incluye bibliografía: página [109]

"Over the last decade, China has grown to become the first tourism source market in the world with US$ 102 billion spend on travel abroad. While Asia and the Pacific, Europe and the Americas lead as the main destination regions for Chinese travelers, the growth in the Middle East and North Africa (MENA) region over the past decade has been impressive, yet overall flows are still modest. This study on the Chinese Outbound Travel to the Middle East and North Africa looks into Chinese travel preferences and destination choices, their perceptions of MENA countries and their travel behaviour, while providing recommendations on how to market MENA destinations in the Chinese market in view of the main travel trends of China." -- P. Web editorial

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