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The Gulf Cooperation Council (GCC) outbound travel market : with special focus on Europe as a tourism destination / World Tourism Organization

Material type: TextTextProducer: Madrid : Distributor: World Tourism Organization (WTO); Producer: Brussels, Belgium : Distributor: European Travel Commission (ETC), Copyright date: ©2017Description: 265 páginas : ilustraciones, gráficas ; 29 x 21 cmContent type:
  • texto
Media type:
  • sin medio
Carrier type:
  • volumen
ISBN:
  • 9789284420124
Contained works:
  • World Tourism Organization
  • European Travel Commission
Subject(s): LOC classification:
  • G 155 E85 G97 2018
Contents:
Part 1 The Gulf Cooperation Council outbound travel market -- Chapter 1 Gulf Cooperation Council (GCC) region profile -- Chapter 2 Saudi Arabia -- Chapter 3 United Arab Emirates -- Chapter 4 Kuwait -- Chapter 5 Qatar -- Chapter 6 Oman -- Chapter 7 Bahrain -- Part 2 Image of Europe as a holiday destination in the GCC -- Chapter 8 Interviews with the travel trade -- Chapter 9 Online interviews with consumers -- Chapter 10 Focus groups with consumers -- Chapter 11 Conclusions and recommendations
Summary: "The ETC/UNWTO publication on The Gulf Cooperation Council (GCC) Outbound Travel Market with Special Focus on Europe as a Tourism Destination provides a thorough analysis on the current and potential performance of the GCC outbound travel market, comprising six countries. The report also provides in-depth insight into the three main markets, Saudi Arabia, United Arab Emirates and Kuwait, through interviews with the consumer and travel trade. The report concludes with specific recommendations on how to position and market the destination Europe to GCC tourists." -- P. web OMT
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Holdings
Item type Current library Home library Collection Call number Copy number Status Notes Date due Barcode Item holds
Libros para consulta en sala Libros para consulta en sala Biblioteca Antonio Enriquez Savignac Biblioteca Antonio Enriquez Savignac COLECCIÓN RESERVA G 155 E85 G97 2018 (Browse shelf(Opens below)) 1 No para préstamo Turismo Sustentable y Gestión Hotelera 040941
Total holds: 0

Incluye referencias bibliográficas: páginas [263]-265

Part 1 The Gulf Cooperation Council outbound travel market -- Chapter 1 Gulf Cooperation Council (GCC) region profile -- Chapter 2 Saudi Arabia -- Chapter 3 United Arab Emirates -- Chapter 4 Kuwait -- Chapter 5 Qatar -- Chapter 6 Oman -- Chapter 7 Bahrain -- Part 2 Image of Europe as a holiday destination in the GCC -- Chapter 8 Interviews with the travel trade -- Chapter 9 Online interviews with consumers -- Chapter 10 Focus groups with consumers -- Chapter 11 Conclusions and recommendations

"The ETC/UNWTO publication on The Gulf Cooperation Council (GCC) Outbound Travel Market with Special Focus on Europe as a Tourism Destination provides a thorough analysis on the current and potential performance of the GCC outbound travel market, comprising six countries. The report also provides in-depth insight into the three main markets, Saudi Arabia, United Arab Emirates and Kuwait, through interviews with the consumer and travel trade. The report concludes with specific recommendations on how to position and market the destination Europe to GCC tourists." -- P. web OMT

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